Rice
Origin India, Thailand
Quality Long grain and perfumed rice, whole grain and white rice, conventional and organic production
Offer Parboiled long grain rice (conventional production), Hom Mali perfumed rice (white organic, brown organic, red), Lüeng On rice (yellow, whole grain, organic), Lüeng Pra Taw long grain rice (white), Basmati Rice
Launch 14.03.2002
Swiss market share 7% (Retail estimated, long corn rice)
Organic share 17%
Retailer price from 2.20 CHF to 6.00 CHF a kilogramm
Product locator | Online shops
Sales figures
in tons