
| Origin | India, Thailand |
| Quality | Long grain and perfumed rice, whole grain and white rice, conventional and organic production |
| Offer | Parboiled long grain rice (conventional production), Hom Mali perfumed rice (white organic, brown organic, red), Lüeng Pra Taw long grain rice (white), Basmati Rice |
| Launch | 14.03.2002 |
| Swiss market share | 6% (Retail estimated, long corn rice) |
| Organic share | 12% |
| Retailer price | from 2.20 CHF to 6.00 CHF a kilogramm |
| Product locator | Online shops | |
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Sales figures in tons |
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